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Alcôve


💇♀️ Honest hair care, made in Montreal.

Alcôve is a Canadian-born hair care brand that believes your routine should work for you, not against you. Founded in 2022 in vibrant Montreal, Alcôve was created to cut through the noise of overpriced products and empty promises—with personalized, professional-grade hair care that’s actually accessible.

Their formulas are crafted and manufactured in Canada with high-quality ingredients, straightforward results, and no animal testing—ever. Whether you're managing curls, calming frizz, or adding volume, Alcôve is your modern-day sanctuary for real, reliable hair care.

No filters, no fluff. Just clean, honest products that do what they say.

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FROM THE BLOG

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Disclaimer

We do our best to keep everything we list accurate and up to date — but as businesses grow and evolve, details can change (we’re only human, after all 🍁).

Brands are listed as Canadian-owned based on publicly available information at the time of publishing. Ownership structures may change over time.

We hope you’ll use True North Deals as a roadmap to discovering amazing Canadian brands, while always encouraging you to explore and learn more for yourself.

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