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Collection of soft toys from West Coast Kids including a teddy bear, ball, duck, and sheep on a gray background.

West Coast Kids


🍼 Trusted by Canadian families since 1974.

West Coast Kids has been helping parents find the best products for their babies for over 50 years now. It all started out in Winnipeg when new mom Marsha couldn’t find nursery furniture that matched her style and decided to open her own store. That one small shop grew into a go-to destination for baby gear across Canada and is still run by the same family today!

From strollers and cribs to the little knick-knacks you didn’t even know you needed, West Coast Kids offers carefully chosen products that combine safety, quality, and style. With shops coast to coast and family still at the heart of the business, it’s a place parents can count on—for the first baby and every one after.

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We do our best to keep everything we list accurate and up to date — but as businesses grow and evolve, details can change (we’re only human, after all 🍁).

Brands are listed as Canadian-owned based on publicly available information at the time of publishing. Ownership structures may change over time.

We hope you’ll use True North Deals as a roadmap to discovering amazing Canadian brands, while always encouraging you to explore and learn more for yourself.

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